POLAR is a major player on the international eyewear scene, with a distribution network spanning the globe: a touch of Italy in all the corners of the world. Born in 1993 in the heart of the Italian Eyewear district, POLAR is the essence of Italian style. With 30 years of experience, an ever attentive look at fashion and trends, POLAR today is the largest independent brand of sunglasses and eyewear. Through the passion of its team, a group of young and talented individuals, POLAR® creates the perfect balance of style, quality and service at a competitive price. In 2020, POLAR® brings its trademark selection of shapes, materials, colors, sunglasses featuring Super POLARized® lenses, eyewear and clip-ons in line with the latest trends.