It only took Jean-François Rey about fiffteen years to add his name to the list of the world’s leading design talent. Time and again, he translates his inspiration from art, architecture and technology into trendsetting designs, each time changing the face of eyewear. Contemporary, up-market, bold, technologically sophisticated … there is no lack of adjectives to describe J.F. Rey’s collections. The brand embodies Rey’s style: modern, edgy design evolved in a constantly advancing creative atmosphere. Being fashionable is not a concern: every frame is unapologetically off-beat and filled with character down to the very tip of the temple.